How Loewe are breaking the rules of fashion, again

Images: LOEWE

Breaking the rules, Jonathan Anderson will be unveiling one look from his Fall 2016 collection for Loewe before the official Paris Fashion Week show on Friday. Instead a day before, he will be plastering the kiosks of Paris with a Fall campaign staring Liya Kebede who's wearing a knitted skies, draped silk top and a zipper tote, i.e everything belonging to Loewe. Photographed by Steven Meisel the campaign gives a sneak preview of the theme for Loewe's upcoming show with the sculptural rocks and scattered yet subtle flowers. Two more images have also been released, that will be scattered around the streets of Paris on Thursday.

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